Holidays Downtown

Shop Small this holiday season in Downtown Rapid City. Revel in the unique shopping possibilities from sporting goods to culinary gifts, spa days, boutique clothing, home decor and more! Make a day of it and grab a cup of coffee, check out lunch specials or make a reservation for a nice dinner. Keep going into the evening by exploring the great night scene, then relax in one of Downtown's great hotels.

You'll find that when you shop Downtown, you can slow down and enjoy yourself. Downtown is affordable, and best of all, the customer service is next to none. Oftentimes, the attendant helping you may even be the owner of the business. Join us this holiday season in Downtown Rapid City.

Enjoy the magic of Downtown during these Holiday Happenings
Small Business Saturday
Come #ShopSmall with us to show your love for local Downtown Rapid City businesses on Small Business Saturday, Nov. 24, 2018. Small Business Saturday is a day dedicated to supporting small businesses nationwide. Visit the Downtown Business Group’s booth at the corner of Sixth and Main streets for free hot coffee, Small Business Saturday swag, and a guide to Small Business Saturday specials at participating businesses. 


2018 Small Business Saturday Sponsors

5th & Main Furniture by Freed’s
Alternative Fuel Purchase four 16oz cocoas or ciders, get the fifth free
Breadroot Natural Foods Co-Op 10% off purchase; Raffle
Dark Canyon Coffee
Deep Float Center Purchase one gift certificate, get the second certificate 50% off; Extended Hours from 10 a.m. to 8 p.m.
Firehouse Brewing Co. Purchase a gift card valued at $25, get a $5 gift card
Firehouse Wine Cellars 5 free wine samples
Great Harvest Bread Co.
Gunderson, Palmer, Nelson & Ashmore
Howard Johnson Inn & Suites by Wyndham
Kicks & Giggles Everything is on sale! Savings range from 10-50% on clothing, toys, accessories and decor
Mitzi’s Books
Mystique Edge
Neugebauer’s Jewelry, Design & Service 15% off all jewelry items (excluding loose diamonds & the Roberto Coin line)
Oasis Lounge
Perfect Hanging Gallery
Philly Ted’s Cheezsteaks LargeSteeler Sub with fries for $7.99+tax
Prairie Edge $5 off $25 purchase; $10 off $50 purchase; $15 off $75 purchase; $20 off $100 purchase
¿Que Pasa? Cantina
Quilt Connection
Roam’N Around 50% off the original price of items in the bargain cave
Rocky Mountain Chocolate Factory Receive a free four-piece assorted box of chocolates with purchase of $25 or more
Shirt Shack & Santa’s Memory Lane 50% off all Santa’s Memory Lane items; Open from 10 a.m. to 5 p.m.
Silver Lining Creamery
SoleMate Shoes & The Uniform Center $10 off all professional shoes; Extra 20% off clearance items; 20% off Scrubs and medical accessories; Purchase three Fun SockWell Performance Compression Socks, get the fourth free
St. Joe Antiques Mall No sales tax on all purchases; select dealers will have sales
Storyteller Entertainment
The Spice & Tea Exchange Purchase five bags, get the sixth free
The Market
Tinder Box
Untamed Accessories & Clothing Purchase one, get 10% off; Purchase two, get 20% off; Purchase three or more, get 30% off (all regular priced clothing); Additional sales throughout the store
Vanbachs Boutique
Victoria’s Garden From 10 a.m. to 2 p.m. Flower Power Hour; Flowers, kitten snuggles and wine samples
Who’s Toy House
Who’s Hobby House
Wobbly Bobby
Zoom Soda & Candy

                                                    Additional Downtown Business Group Members

ABRA Auto Body & Glass
Again Books & Bazaar $1 for all DVDs and CDs
AJ’s Wicked Salon & Spa Purchase a $100 gift card, get a $25 gift card free
Alex Johnson Mercantile 20% off Minnetonka moccasins
B.E.S. Lighting
Black Hills Contraband
Black Hills Escape Rooms
Black Hills Flooring & Kitchen Tune-Up
Black Hills Vinyl 10% off anything used; Buy One Get Ones; Extended hours
Blind Lion
Botticelli Ristorante
Carol White’s Personal Fitness Studio
Christian Science Reading Room
Comfort Suites Hotel & Convention Center
Connection Army-Navy Store 15% off boots
Core Connections Three-month membership for $150 (regularly $210)
Cranky’s Bike Shop Purchase two gift cards of same value get one free (max value of $500 per gift card)
Dahl Arts Center
Delmonico Grill
Elks Theater
Evergreen Media
Fast Signs
Firestone Complete Auto Care
First Stop Gun Shop
Frontier Auto Glass, LLC
Gold Bison Grill
Gyro Hub
Hay Camp Brewing Co. Mothership Storage: Free rent in Dec. when you sign up for three or more months
Heroes Magic & Sports Cards
Holiday Inn-Rushmore Plaza

Hotel Alex Johnson
Ifrit’s Hookah Lounge
Independent Ale House Happy Hour all day
The Journey Museum
Karma Boutique Purchase one item, get the second 60% off (all regular priced clothing, 2nd item of equal or lesser value; Free gift with purchase of $50 or more
Knecht Home Center
Landstrom’s Jewelry
Lone Pine Kombucha Brewery & Taproom
Love Struck Bridal Boutique
MainStay Suites
Mary’s Mountain Cookies 10% off purchase; Buy six, get two free
Murphy’s Pub & Grill
O&A Farmhouse
Paddy O’Neill’s Irish Pub $5 Irish Coffee
Pennington Title
Ponderosa Sportswear
Presidential Pawn
Press Start
Roger Frye’s Paint & Supply
Serendipity Street Boutique
Simpson Printing
Sōl Yoga Collective All retail merchandise 20% (includes mats, props, oils and apparel); 10 classes for $75+tax
Suzie Cappa Art Center
Tally’s Silver Spoon
The Clock Shop
The Rushmore Hotel & Suites
Vita Sana Olive Oil Co. 50% off limited edition Coravin System; Free gift with a purchase of a balsamic vinegar or EVOO (limited one per customer)
Wine Cellar Restaurant


Holiday Celebration & Winter Market
Usher in the holiday season at Main Street Square with a festive celebration, including shopping a collection of local vendors, a tree lighting ceremony, ice skating, holiday music and a visit from Santa Claus from 2 to 6 p.m. on Saturday, Nov. 24. For more information, visit

21st Annual Festival of Lights Parade
The Festival of Lights Parade is a favorite holiday tradition for many families within the community. Each year on the Saturday after Thanksgiving, more than 75 lighted floats and entries wind their way through Downtown Rapid City. Don't miss the brightest night of the Season on Saturday, Nov. 24. For more information, visit

On-street parking on Main and St. Joseph streets, from Fifth to Seventh streets, and Seventh St. between Main and St. Joseph streets will be closed for the Festival of Lights Parade at 5 p.m. on Saturday, Nov. 24. Vehicles left on the street past 5 p.m. will be towed.

Downtown Countdown
Visit the ice skating rink at Main Street Square on New Year's Eve for Downtown Countdown, from 5 to 9 p.m. on Monday, Dec. 31. For more information, visit

For a full list of events in Downtown Rapid City, click here.

Give the gift of Downtown
The Downtown Rapid City Gift Card is perfect for everyone on your gift-giving list. Give teachers and coaches, friends and family, co-workers and employees all that Downtown has to offer. Accepted at more than 60 Downtown businesses and may be purchased at the Main Street Square Information Center (526 Main St.) and the Destination Rapid City Office (512 Main St., Ste. 980). For more information, click here.